OWN THE CITY. ENGAGE THE FANS. BUILD THE REVENUE.

For a business that exclusively owns a strong city Fan Club platform and digital domain asset, the potential benefits can be significant

• Exclusive city positioning — your business can control a recognizable digital destination associated with fans in your city.
• No competing owner — once you have acquired the domain, it's yours exclusively and no other business can purchase it. It's yours! 
• Access to a large local audience — hockey, baseball, basketball, football, soccer, concerts and other entertainment can all attract visitors.
• Year-round relevance — different sports seasons can keep the website active throughout the year.
• Advertising revenue — sell banner ads, featured listings, sponsored sections and promotional placements to local and national businesses.
• Renewable advertising income — advertisers can renew monthly or annually, creating the possibility of recurring revenue.
• Multiple advertisers — restaurants, hotels, bars, retailers, automotive dealers, real estate companies, banks and entertainment businesses can all participate.
• Sponsorship revenue — your business can sponsor individual sports pages, contests, videos, newsletters or fan features.
• Merchandise sales — sell Fan Club caps, shirts, hoodies and other branded products. You will be receiving $5,000 in retail value for customized Ball Caps and a $5,000 retail value in both  Customized T-Shirts and Scan Block Cards - each showing your company name and or your City Fan Club for sponsorship branding.  
• Ticket-related opportunities — promote ticket sellers, events and entertainment partners where legally and contractually permitted.
• Restaurant and sports-bar promotions — businesses can advertise game-day specials and fan gatherings.
• Hotel and tourism opportunities — visiting fans need accommodations, restaurants, transportation and entertainment.
• Local business directory — charge businesses to be featured in a recommended places or Fan Club marketplace section.
• Featured business placements — premium advertisers can pay more for prominent positioning on your captivating sports platform.
• Lead generation — the site can direct potential customers to the your primary business.
• Website traffic referrals — prominent links can send visitors directly to the your primary business website or your online store.
• Greater brand visibility — you can have your Fan Club name and logo displayed throughout the platform along with your primary website name.
• Brand association with the city — the business becomes associated with local pride, sports and community activity.
• Customer loyalty — sports and city identity can create an emotional connection that ordinary advertising often lacks.
• Community engagement — polls, fan photos, contests, predictions and local stories can encourage repeat visitation.
• Email database potential — with proper consent, the website can build a subscriber list for newsletters and promotions.
• Social-media growth — website content can support Facebook, Instagram, TikTok, YouTube and other social channels.
• Video advertising — sponsored fan videos, interviews and promotional content provide additional inventory.
• Music and entertainment content — you will be granted "right of use" to an original and newly released Fan pump up Cheer song and music video that can help distinguish the platform and also support your brand with a 7 second brand promo display message for both the intro and outro of the music video.
• Contests and giveaways — promotional campaigns can attract visitors while creating opportunities for sponsors.
• Fan-of-the-week features — encourages engagement and provides another sponsorship opportunity.
• Game-day content — schedules, commentary, previews and fan discussions can encourage regular visits.
• Multi-sport audience — one platform can potentially reach fans of every major sport within the city.
• Not dependent on one team — the platform can remain useful even when one local team has a poor season.
• Local-event expansion — concerts, festivals, attractions and entertainment can broaden the audience beyond sports.
• Search visibility potential — a memorable city-focused domain can support SEO efforts, although rankings are never guaranteed.
• Easy-to-remember web address — your strong city Fan Club domain is intuitive, easy to remember, high profile, and one of a kind - easier for customers to remember and pass in their community than a long corporate URL.  It just makes common sense that your city fan club name with be easier for people to share with family and friends, co-workers, and other fans they meet along the way while wearing your promo gear like designed caps and tees.
• QR-code marketing — caps, shirts, signs, posters and business cards can direct people straight to the Fan Club platform.
• Branded-cap exposure — Fan Club caps can turn customers and supporters into mobile brand ambassadors.
• Cross-promotion — advertisers can promote one another through contests, packages and city-wide campaigns.
• Corporate partnership opportunities — larger brands may be interested in exclusive industry sponsorships.
• Category exclusivity — you could go exclusive with your advertising program on your sports platform thereby only offering one company from each industry such as one automotive company, one grocery company, etc., one pub or sports bar, one hardware store, one insurance company, one auto-repair shop, one gym, etc. 
• Premium advertising rates — exclusivity can potentially justify higher sponsorship pricing than ordinary banner advertising and the chances of annual repeat AD sign up is highly likely.
• Local credibility — a professionally operated city-focused platform can help the owner become more visible within the community.
• Customer acquisition — fans discovering your city Fan Club can also discover the owner's products and services.
• Database value — an established audience, subscriber base and advertiser relationships can become valuable business assets, subject to privacy laws.
• Franchise or licensing possibilities — certain branding or operating systems could potentially be licensed, depending on the legal structure.
• Partnership opportunities with charities — fundraising or community initiatives can strengthen the platform's local reputation.
• Promotional flexibility — you determine which industries, promotions and advertisers appear on the site.
• Content control — the owner controls the overall direction and commercial strategy of the platform.
• Potential appreciation — a developed domain with traffic, revenues and advertisers may become more valuable as it grows in popularity.
• Resale potential — you could eventually sell the domain/platform as an operating digital business.  Don't underestimate the value: some domains in the domain after market have sold for millions.
• Advertising asset plus business asset — you provide both a promotional platform and an asset that can potentially generate its own revenue.
• First-mover advantage — establishing the platform early may make it harder for competing fan websites to establish the same city identity.
• One central destination — instead of fans visiting separate sites for different activities, the concept can bring sports, entertainment, merchandise and local businesses together.
• City pride — the platform can position itself around the entire city rather than appearing to side with any one particular sport.
• Millions of potential regional fans in major markets — large metropolitan areas can create a substantial potential audience with good marketing and word of mouth exposure and visibility.
• A platform that can grow — we have added additional sports including tennis, track and field, golf, etc. to attract even more visitation from consumers and advertisers.